Honours shared in Music
The Entertainment Lion for Music jury was split down the middle over which piece of work should win its Grand Prix — so it awarded two. The first was given to Doomsday Entertainment for Childish Gambino’s iconic video This Is America; the second went to AKQA Brazil for its work with Baco Exu Do Blues and his Bluesman album/concept.
Jury president and music consultant Paulette Long said a key theme that came through the work was that “so much of it was about giving people a voice — on issues like violence against women, gun violence, online bullying, helping people with disabilities. As a jury we looked for work that made a statement and would encourage people to make a difference.”
Although Bluesman is an album at its core, Long said that it has grown to become a platform for people to talk about institutional racism in Brazil, where black people (the majority) are paid less than whites and are more likely to be killed or end up in prison. “It was an example of an artist pulling people together to make a positive difference.”
As for This is America, Long, a respected music publisher and artist manager, recalled being “shocked and stunned by this brilliant video when I first saw it. It’s a cultural phenomenon.”
The jury also awarded two Gold Lions to Mistaken Love Song (Artplan Brasilia for the Brazilian Government) and Expensify This (John X Hannes for Expensify).